OptFirst is an Internet marketing company based in the village of Miami Shores, Florida. Founded by John Vincent Kriney, OptFirst specializes in providing services that boost search marketing. Such services comprise search engine optimization (SEO), pay-per-click (PPC) advertising (via programs like Google AdWords, Bing Ads, and Facebook Ads), reputation management, and conversion optimization. OptFirst is known for only accepting one client per industry and geographic location so that they do not exploit them by pitting them against competitors. With SEO in particular, OptFirst uses campaigns, competitive market analysis, code optimization, and its proprietary eight-step SEO plan to rank clients first in search results—plus its own proprietary campaign dashboard to measure real-time results.
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