Shimmer is a digital marketing agency that offers a specialization in pay-per-click, or PPC, management for popular professional networking website LinkedIn. Businesses looking to gain exposure among the millions of LinkedIn users can do so with paid advertising. Since PPC advertising results in a charge to the advertiser for every click on the advertisement, businesses embarking on such campaigns can often use a little guidance. Shimmer strives to create engaging ads that drive interaction with the ultimate goal of elevating shoppers into customers. Shimmer offers a professional evaluation from a team of experts to pursue valid demographics among LinkedIn users. The firm takes the time to evaluate the strengths of the client before deploying a PPC strategy designed to provide a positive return on investment. In addition, Shimmer and LinkedIn provide feedback in order for campaigns to be tweaked when necessary to provide strong performance for months and years to come.
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