Yahoo is a popular search engine and network of sites, offering services such as social forums, email, news and more. In order to make the most of the high level of traffic that reaches Yahoo websites on any give day, McAnerin International develops cost-effective pay per click (PPC) ads. Their PPC ads highlight a certain product or particular service that a client wants to promote. McAnerin International is able to carefully time their PPC ads to be shown at an hour of the day when consumers are most receptive to the advertised product or service, such as restaurants close to dinnertime. The PPC ads developed and deployed by McAnerin International are affordable because clients only pay based upon each click by consumers on the ad. Since consumers are able to decide whether or not to click, those who do click are likely to make a purchase of the client's product.
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